Skip to main content

Digital Sustainability

At Synergy, we help organizations reveal and reduce the hidden climate impacts of their digital world. From apps and software platforms to cloud infrastructure, AI models, and online services, every digital product carries a measurable carbon footprint. The energy behind data centers and the emissions linked to every click, stream, and download has become a defining factor in modern climate leadership.

With digital sustainability now a strategic advantage, we provide the insight and innovation that teams need to measure, manage, and meaningfully reduce their digital emissions. At Synergy, we help organizations understand and reduce the carbon footprint of their digital products and operations. Through carbon accounting, methodology guidance, and strategic communications, we support clients in building a more sustainable digital future.

We help organizations quantify the emissions associated with their digital products, cloud environments, and AI models, including use-phase emissions under Scope 3, Category 11. Our team guides data interpretation, methodological choices, and reporting to ensure your digital and AI footprint is measured accurately and transparently.

With deep expertise in digital emissions methodologies such as the Sustainable Web Design Model (SWDM) and emerging AI footprint frameworks we validate assumptions, strengthen your methodologies, and ensure your metrics align with leading standards and best practices.

We turn insights into action by developing tailored decarbonization pathways for your digital operations and systems. From optimizing cloud infrastructure and data architectures to reducing model training emissions and improving product efficiency, we equip teams with practical strategies to manage and reduce digital-related emissions, and apply external carbon reduction options such as Carbon Offsets.
We help you craft a credible and clear narrative around digital and AI sustainability. This includes drafting content, communicating key metrics, reviewing climate claims, refining technical language for stakeholder audiences, and integrating digital sustainability into your broader brand, strategy, and ESG communications. A critical factor in this step is ensuring your messaging is compliant with Bill C59 in Canada, and EU Green Claims Directive in Europe.

Clients We Have Worked With

Let’s Make the Web More Sustainable

Talk to us today about how to bring sustainability into your digital products and technology strategy.

Contact Us Today

What Our Clients Are Saying